Must know
- Campaign and notification-rule texts go only to people who ticked the optional SMS box and have not opted out.
- A chat reply by text is blocked only by an opt-out, not by missing consent.
- Replying STOP (or UNSUBSCRIBE, CANCEL, END, QUIT) opts out. START, YES or UNSTOP opts back in, but someone who turned SMS off in their settings must tick the box again to get campaign and rule texts.
- Deactivated accounts and people removed from your club get no texts at all.
No screen shows a “No Consent” label. A chat reply goes to the family’s verified phone, or to the number they texted in from (no verification needed).
How STOP and START work. The keyword must be the whole message, in any case. Opt-out keywords are STOP, UNSUBSCRIBE, CANCEL, END and QUIT. Opt-in keywords are START, YES and UNSTOP. A STOP reply also stops texts to anyone else in the household who uses the same phone number. The reply still lands in your chat inbox.
- Texting STOP keeps the consent on file, so texting START fully restores texts.
- Turning SMS off in Account Settings clears consent and opts the person out. Texting START lifts the opt-out, so chat replies by text resume. Campaign and rule texts stay blocked until they tick the box and click Save Changes, which also clears any opt-out.
- Deactivated or suspended accounts. Even with consent on file, campaigns drop them and a chat reply fails with “Recipient account is deactivated”.
- Imported families. A data import records no consent, so they get no campaign or rule texts until they opt in themselves. Campaign and rule texts are also paused while your import is in preview. Chat replies by text still go out.
- No valid phone number. Campaigns skip them. Each campaign also sends once per phone number, so guardians sharing a number get one text.